Privacy policy

APHRO & CO.

PRIVACY POLICY

Last updated: 10 September 2026

Aphro & Co. ("Aphro & Co", "we", "us" or "our") operates aphroandco.com. This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit our website, make a purchase, subscribe to our email or SMS marketing, contact us, or otherwise interact with us. Our online store is powered by Shopify, which enables us to provide our ecommerce services to you.

Personal information we collect

Depending on how you interact with Aphro & Co, we may collect the following types of personal information:

•⁠  ⁠Contact information, such as your name, email address, telephone number, billing address and shipping address.

•⁠  ⁠Order and transaction information, including products purchased, returned or exchanged, order history, transaction details and payment confirmation.

•⁠  ⁠Payment information. Payments are processed through Shopify and our payment service providers. Aphro & Co generally does not have access to or store your complete payment card details.

•⁠  ⁠Account information, if you create an account with us, such as login details, preferences and account settings.

•⁠  ⁠Communications, including information you provide when you contact us about an order, return, product or customer-service enquiry.

•⁠  ⁠Device and technical information, such as your IP address, browser type, device information and other identifiers.

•⁠  ⁠Website usage information, including how you browse and interact with our website, products and features.

•⁠  ⁠Marketing preferences, including whether you have subscribed to or unsubscribed from our email or SMS marketing.

How we collect your personal information

We may collect personal information:

•⁠  ⁠directly from you when you place an order, subscribe to marketing, create an account, complete a form or contact us;

•⁠  ⁠automatically when you use our website, including through cookies and similar technologies;

•⁠  ⁠from Shopify and other service providers that help us operate our store and fulfil orders; and

•⁠  ⁠from other parties where permitted by law and where relevant to providing our services.

How we use your personal information

We may use your personal information to:

•⁠  ⁠process and fulfil your orders;

•⁠  ⁠process payments and provide order confirmations;

•⁠  ⁠arrange shipping and delivery;

•⁠  ⁠manage returns, exchanges and refunds;

•⁠  ⁠provide customer service and respond to your enquiries;

•⁠  ⁠create and manage customer accounts;

•⁠  ⁠detect, prevent and investigate fraud, security incidents and other unlawful activity;

•⁠  ⁠operate, maintain and improve our website and customer experience;

•⁠  ⁠understand how customers use our website;

•⁠  ⁠comply with our legal, tax and regulatory obligations; and

•⁠  ⁠protect our legal rights and the rights of our customers.

Email and SMS marketing

If you subscribe or otherwise consent to receive marketing from Aphro & Co, we may use your email address or mobile number to send you communications about new collections and product launches, early access, promotions and offers, restocks, Aphro & Co news and updates, and other marketing relating to our products.

You can unsubscribe from email marketing at any time by selecting the unsubscribe link in our emails. You can opt out of SMS marketing by following the unsubscribe instructions provided in our messages, such as replying STOP, where available.

Opting out of marketing will not prevent us from sending you necessary non-marketing communications relating to your orders, payments, deliveries, returns or customer-service enquiries.

Cookies and analytics

Our website and Shopify may use cookies and similar technologies to operate the website, remember your preferences, maintain your shopping cart, improve functionality and understand how visitors interact with our store.

Some cookies are necessary for the website to operate correctly, while others may be used for analytics and to improve our services. You may be able to control certain cookies through your browser settings or privacy controls made available through our website. Disabling some cookies may affect the functionality of the website.

How we disclose personal information

We may disclose personal information where reasonably necessary to operate Aphro & Co, including to:

•⁠  ⁠Shopify, which hosts and supports our online store;

•⁠  ⁠payment processors and financial service providers;

•⁠  ⁠shipping, courier and fulfilment providers;

•⁠  ⁠technology, hosting, cloud-storage and IT service providers;

•⁠  ⁠email and SMS marketing service providers;

•⁠  ⁠analytics providers;

•⁠  ⁠professional advisers such as accountants or legal advisers; and

•⁠  ⁠government authorities, regulators or law-enforcement agencies where required or permitted by law.

We may also disclose information in connection with a business restructure, sale, merger or similar transaction.

We do not disclose your personal information to third parties simply for them to independently send you their own marketing unless you have consented or we are otherwise permitted to do so by law.

Shopify

Our store is hosted by Shopify. Shopify collects and processes certain personal information when you access or use our website in order to provide its ecommerce services to us and to you. Information you submit through our store may therefore be processed by Shopify and its service providers.

Shopify may process information in countries outside Australia. You can learn more about how Shopify processes personal information by reviewing Shopify's consumer privacy information and privacy resources.

Overseas processing and disclosure

Some of the service providers we use, including Shopify and other technology providers, may store or process personal information outside Australia. The countries in which information is processed may vary depending on the service provider and infrastructure being used.

Where required by applicable law, we take reasonable steps to ensure personal information disclosed overseas is handled appropriately.

Security

We take reasonable steps to protect personal information against misuse, interference, loss and unauthorised access, modification or disclosure.

However, no online service, electronic transmission or storage system can be guaranteed to be completely secure. You should avoid sending highly sensitive or confidential information to us through unsecured communication channels.

How long we keep your information

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including to fulfil orders, provide customer service, maintain appropriate business and transaction records, comply with tax, accounting and legal obligations, resolve disputes, and enforce our agreements and policies.

When personal information is no longer reasonably required, we may delete, destroy or de-identify it where appropriate.

Your rights

Depending on where you live and the laws that apply to you, you may have rights regarding your personal information, including the right to:

•⁠  ⁠request access to personal information we hold about you;

•⁠  ⁠request correction of inaccurate or incomplete information;

•⁠  ⁠request deletion of certain personal information where applicable;

•⁠  ⁠withdraw certain consents;

•⁠  ⁠object to or restrict certain processing where applicable; and

•⁠  ⁠unsubscribe from marketing communications.

These rights are not absolute and may be subject to legal exceptions. To make a privacy request, contact us at hello@aphroandco.com. We may need to verify your identity before processing certain requests.

Children's privacy

Our products and services are not directed at children, and we do not knowingly collect personal information from children where doing so would be contrary to applicable law. If you believe a child has provided personal information to us without appropriate consent, please contact us at hello@aphroandco.com.

Third-party websites

Our website may contain links to third-party websites, platforms or services. Aphro & Co is not responsible for the privacy practices, security or content of websites that we do not operate. We recommend reviewing the privacy policy of any third-party website you visit.

Privacy complaints

If you have a concern or complaint about how Aphro & Co has handled your personal information, please contact us at hello@aphroandco.com. We will review your enquiry or complaint and respond within a reasonable timeframe.

Where applicable, you may also have the right to contact the Office of the Australian Information Commissioner (OAIC) or another relevant privacy regulator in your jurisdiction.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services, legal requirements or privacy practices. When we make changes, we will publish the updated Privacy Policy on our website and update the "Last updated" date above.

Contact us

If you have any questions about this Privacy Policy, would like to exercise a privacy right, or would like to make a privacy complaint, please contact:

Aphro & Co.
Email: hello@aphroandco.com